
Parlor by Jeff Chastain ︎︎︎







Cynthia Rowley Beauty ︎︎︎










Birchbox
Internal Beauty Brands
Branding and packaging for both Parlor by Jeff Chastain and Cynthia Rowley Beauty.
Leveraging our insights, partnerships, and product development capabilities at Birchbox, we created two internal beauty brands in the span of a year—Parlor by Jeff Chastain (haircare) and Cynthia Rowley Beauty (makeup). The internal team handled everything from product development all the way through campaign shoots for both brands.
︎︎︎ Creative Director: Jess Williams
︎︎︎ Art Director: Charlie Cooper
︎︎︎ Designers: Rebecca Sloat, Vicente Vasquez
︎︎︎ Photographers: Andre Wagner, Kent Rogowski
︎ Created at Birchbox
︎︎︎ Art Director: Charlie Cooper
︎︎︎ Designers: Rebecca Sloat, Vicente Vasquez
︎︎︎ Photographers: Andre Wagner, Kent Rogowski
︎ Created at Birchbox